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Let us help you publish your indie game.

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Indie Game Development Is a Rocky Road

Usually independent games:

  • don’t have huge marketing budgets, 
  • target a specific, narrow niche, 
  • create less hype, 
  • don’t get into the mainstream. 

Indie Developers struggle with many shortcomings, and yet each year a countless number of indie games are being published.

What Do You Need To Develop Your Indie Game?

  • A development team

    Depending on the size and complexity of the game, you may need a team of programmers, artists, designers, and musicians to bring your game to life.

  • Development tools

    These include game engines such as Unity or Unreal Engine, programming languages such as C++ or C#, and software for creating art, music, and sound effects.

  • Hardware

    You will need a computer or a development kit to run your game engine and other development tools.

  • Time

    Game development is a time-consuming process and can take anywhere from a few months to a few years to complete. Rushing leads to underdevelopment.

  • Financing

    Developing a game can be expensive, and you may need to secure funding to cover the costs of development, marketing, and distribution.

  • A plan

    A development plan that includes a roadmap, milestones, and a budget is important to keep the development process on track.

You Can Trust Our Experience

Creating games and publishing them is an unknown territory for most people.

If you’re developing a game for the first time, there were probably a lot of design things you hadn’t considered. Most likely you were working solo or your team was very small. Either way, you’ve invested your time and your money, and you’re probably facing a difficult time related to finding a publisher or, if one isn’t found, releasing the game yourself, without help. 

Don’t worry, many game developers start this way.

If You Have Your First Game Published...

… you’ve got the experience and knowledge, of how the process goes, and what does it cost you. 

You already know how important it is to at least recoup your development costs. Let alone talk about earnings – after all, at the end of the day, you want to make a living and grow in game dev.

Some Developers Get Lucky

There are cases – of which there is a lot of publicity – when a solo developer or a small indie dev team gets noticed and receives an offer from a major publisher, which can additionally provide funding for further development, e.g. MSFT Xbox. However, these are very rare cases. You are unlikely to ever hear about the sea of other aspiring games that were not so lucky and did not find a publisher.

We Can Help You Out

If your game is solid and meets the publisher’s/our criteria, we will help you target your game’s niche, influencers, and media to generate coverage. We will do our best, deploy all our tools, contacts, and use our know-how to make sure that the knowledge about your game reaches as wide as possible.

The final coverage, however, is the result of how good your game is. But if we decide to become its publisher, it means that we believe in its potential and that it will appeal to our network, and that we know that the niche exists and how to reach it.

We Will Not Leave Your Success To Chance.

Success is doing the right things long enough until you achieve your goals
Billy Cox
Entrepreneur and motivational speaker

We know what to do. You’d need to learn it from your own mistakes. 

We already made these mistakes, and we’ve learned a ton.

lesson learned

We’ve Got The Resources

The game studio

It is where the game design and testing process takes place. The benefits of having a game studio are the know-how, understanding of processes, problems, costs, specialists in every area of game dev.

Klabater ekipa

The publishing division

The publishing department is made up of experienced people who can assess the potential of a game and manage the game catalog. They can plan the life cycle of a game, manage sales, actively submit games for promotions, the amount of discounts is always determined by analysis so as not to lower prices too quickly. They know how to develop graphic assets for stores and for effective marketing. There is a dedicated graphic designer in the department.

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The connections

We know the people, the market, the ins-and-outs of the publishing business that you may not be familiar with. We’ve got you covered here.

Experienced Publishers

These people know the gaming market in and out. They know if your game has the potential to reach success, or no. They can plan the life cycle of a game, manage sales, actively submit games for promotions, the amount of discounts is always determined by analysis so as not to lower prices too quickly. They know how to develop graphic assets for stores and for effective marketing. There is a dedicated graphic designer in the department.

Leave It To Us - Experienced Independent Game Developers

With us you can focus on what you’re the best at – making the game. We’ll cover the rest

What You Need To Do To Publish The Game

You only hear success stories of indie games like Minecraft, Among Us, or The Binding of Isaac. 

What you don’t hear is the story of 99% of indie game devs who also tried, and never made it.

An indie developer will help you publish your game even if it’s not mainstream

We have developed and published games that may be deemed controversial, like Moonshine Inc. or Weedcraft.

How The Game Publishing Process Looks Like?

  • The first contact

    You’ve got the game. You come to us, or we come to you. You share and we review the GDD, demo or recent build.

  • The brief

    we’ll have some questions about the game and yourself. We’ll then decide if there is a market potential or not.

  • The talk

    if we decided to give it a go with your game, we’ll sign an NDA, talk details based on the P&L estimations.

  • The project

    we’ll show you how the process will look like from the inside, what’s your role, what’s our role etc., we’ll share the Publishing Agreement draft.

  • The process

    we will assign testers to test your game to run QA after reaching each development milestone, we will plan the porting schedule, and continuously support you before getting to the Gold Master (game ready to submit for publishing)

  • The marketing

    we will prepare a marketing and PR strategy and start promoting the game from the moment we have the deal talked through. We will drive the traffic to your Steam page and console pages and analyze each activity’s conversion to wishlists. We will run the campaign organically in order to understand the game’s real sales potential and we’ll also use paid campaigns to extend the reach and increase conversion rates. We will cover PR, influencer, social media, and community activities and help you manage your game’s channels and groups.

  • The publishing

    we will make sure your game is available in all the outlets, including Steam, GOG, Humble Bundle, Epic Store and many more. The console adaptations will land on Nintendo Switch store, PlayStation store, Xbox store.

  • Settling the accounts

    from this moment on the game begins earning money. We’ll make the split based on the deal we have.

Are You Ready To Publish Your Own Games With Us?

FAQ - frequently asked questions about indie game developers

How much will I make after the game is published?

It depends on the contract terms that we sign, and the sales. Usually, your salary is a percentage of total income.

How will I get paid?

It also depends on the contract and the agreement. Mostly we pay authors via wire transfer based upon an invoice. The amount in the invoice depends on the terms of the agreement we’ve signed and the total number of sales of your game. 

What is an indie game developer?

In essence, “indie” stands for “independent”. Independent means the game is not mainstream. Usually, indie games are unique, niche, and unusual.

How much does it cost to develop indie games?

The cost of developing indie games can vary widely depending on a number of factors, such as the complexity of the game, the size of the development team, and the tools and technology used. A basic 2D game with a small team can cost as little as a few thousand dollars, while a more complex 3D game with a larger team can cost hundreds of thousands or even millions of dollars. Additionally, costs can be reduced if the developer uses pre-existing tools, game engines and assets. However, it’s important to keep in mind that these costs are just for development, and don’t include additional expenses like marketing, distribution, and ongoing maintenance.

How do I get my indie game published?

To get your indie game published, you can self-publish it on digital marketplaces like Steam, itch.io, or the App Store, or work with a publisher to help with distribution, marketing and funding. You’ll need a finished game, a trailer and screenshots, and a good marketing strategy to promote your game. Reach out to press and influencers, and consider participating in game festivals and events.

How do I find a publisher for my game?

You just found him! 🙂 Let us know, what kind of game you have, what kind of help do you need, and we’ll manage all the rest.

Do you publish mobile games?

So far – no, but time will tell. 

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